{"id":2371,"date":"2024-12-09T17:53:59","date_gmt":"2024-12-09T20:53:59","guid":{"rendered":"http:\/\/blog.bpool.co\/bisthenewa\/?p=2371"},"modified":"2024-12-09T17:54:02","modified_gmt":"2024-12-09T20:54:02","slug":"eventos-de-inovacao-e-mkt-em-2025","status":"publish","type":"post","link":"https:\/\/blog.bpool.co\/bisthenewa\/eventos-de-inovacao-e-mkt-em-2025","title":{"rendered":"Eventos de Inova\u00e7\u00e3o e MKT em 2025"},"content":{"rendered":"\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Precisamos de tantos eventos?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Eventos de Inova\u00e7\u00e3o s\u00e3o o grande destino de profissionais de marketing nos \u00faltimos anos. Buscando refer\u00eancias, provoca\u00e7\u00f5es e networking, um n\u00famero cada vez maior de profissionais de diferentes n\u00edveis de senioriedade entendem que a a acelera\u00e7\u00e3o tecnol\u00f3gica quebrou paradigmas, moldou novos comportamentos e transformou a l\u00f3gica de como as marcas se comunicam. E que evoluir sua vis\u00e3o e sua forma de trabalhar n\u00e3o \u00e9 algo trivial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Existe uma cr\u00edtica, por outro lado, de que o discurso de inova\u00e7\u00e3o acaba no evento em si, ou seja,  que existe ainda no mercado, um desejo de manuten\u00e7\u00e3o do <em>status quo<\/em> que n\u00e3o permite ou n\u00e3o facilita a aplica\u00e7\u00e3o do conte\u00fado apresentado. Portanto, o novo fica no palco, nos downloads dos eventos, ou, ainda, em posts nas redes sociais &#8211; sem de fato &#8211; ser incorporado \u00e0s estrat\u00e9gias das organiza\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00f3s da BPool acreditamos que a comunica\u00e7\u00e3o ser\u00e1 cada vez mais \u00e1gil, fragmentada e permeada por novas tecnologias. E que dessa forma os eventos de inova\u00e7\u00e3o podem sim ser um gatilho poderoso  para profissionais e empresas se abrirem a novas conex\u00f5es e perspectivas. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>Afinal,  mais conex\u00f5es levam a melhores resultados.<\/strong><\/p><\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Listamos alguns eventos de inova\u00e7\u00e3o e marketing relevantes para 2025:<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1. Consumer Electronics Show (CES) 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 6 a 9 de janeiro de 2025<\/li><li><strong>Local:<\/strong> Las Vegas, EUA<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Uma das maiores feiras globais de tecnologia, onde empresas apresentam inova\u00e7\u00f5es e lan\u00e7amentos nas \u00e1reas de eletr\u00f4nicos, gadgets e tecnologia de consumo. <a href=\"https:\/\/midia.market\/conteudos\/marketing\/eventos-de-marketing-e-publicidade-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Midia Market<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2. NRF Retail\u2019s Big Show 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 12 a 14 de janeiro de 2025<\/li><li><strong>Local:<\/strong> Nova York, EUA<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> O maior evento de varejo do mundo, focado em tend\u00eancias globais, inova\u00e7\u00e3o, tecnologia e solu\u00e7\u00f5es pr\u00e1ticas para o setor. <a href=\"https:\/\/midia.market\/conteudos\/marketing\/eventos-de-marketing-e-publicidade-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Midia Market<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3. South by Southwest (SXSW) Conference 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 7 a 16 de mar\u00e7o de 2025<\/li><li><strong>Local:<\/strong> Austin, Texas, EUA<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Festival anual que mistura m\u00fasica, cinema e tecnologia, reunindo criativos e inovadores de diversas \u00e1reas para debates, exibi\u00e7\u00f5es e shows. <a href=\"https:\/\/midia.market\/conteudos\/marketing\/eventos-de-marketing-e-publicidade-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Midia Market<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4. Adobe Summit 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 18 a 20 de mar\u00e7o de 2025<\/li><li><strong>Local:<\/strong> Las Vegas, EUA<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Evento focado em marketing digital e experi\u00eancia do cliente, onde profissionais discutem tend\u00eancias, ferramentas e solu\u00e7\u00f5es da Adobe. <a href=\"https:\/\/midia.market\/conteudos\/marketing\/eventos-de-marketing-e-publicidade-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Midia Market<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>5. Web Summit Rio 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 27 a 30 de abril de 2025<\/li><li><strong>Local:<\/strong> Rio de Janeiro, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Edi\u00e7\u00e3o brasileira do renomado evento global de tecnologia, reunindo startups, investidores e l\u00edderes de inova\u00e7\u00e3o para discutir tend\u00eancias digitais, tecnologia e empreendedorismo. <a href=\"https:\/\/www.listadeeventos.com.br\/evento\/web-summit-rio-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Lista de Eventos<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>6. South Summit Brazil 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 9 a 11 de abril de 2025<\/li><li><strong>Local:<\/strong> Porto Alegre, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Evento que conecta startups, investidores e empresas globais, focado em promover neg\u00f3cios, networking e discutir tend\u00eancias em tecnologia e inova\u00e7\u00e3o. <a href=\"https:\/\/divia.com.br\/eventos-de-marketing-em-2025?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Divia<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>7. Gramado Summit 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 4 a 6 de junho de 2025<\/li><li><strong>Local:<\/strong> Gramado, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Evento voltado para inova\u00e7\u00e3o e empreendedorismo, reunindo startups, investidores e l\u00edderes do setor para discutir tend\u00eancias tecnol\u00f3gicas e de marketing digital. <a href=\"https:\/\/www.nagase.com.br\/os-principais-eventos-de-marketing-digital-de-2025-no-brasil\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Nagase<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><strong>8. Cannes Lions Festival 2025<\/strong><\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 16 a 20 de junho de 2025<\/li><li><strong>Local:<\/strong> Cannes, Fran\u00e7a<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Principal evento global de publicidade e criatividade, reunindo profissionais de marketing, m\u00eddia e comunica\u00e7\u00e3o para premiar campanhas inovadoras e discutir tend\u00eancias da ind\u00fastria criativa. <a href=\"https:\/\/midia.market\/conteudos\/marketing\/eventos-de-marketing-e-publicidade-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Midia Market<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>9. Empreende Brazil Conference 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 23 e 24 de maio de 2025<\/li><li><strong>Local:<\/strong> Florian\u00f3polis, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Um dos maiores eventos de empreendedorismo do Brasil, abordando temas como inova\u00e7\u00e3o, marketing digital e gest\u00e3o, com foco em fomentar o ecossistema empreendedor atrav\u00e9s de palestras e workshops. <a href=\"https:\/\/www.nagase.com.br\/os-principais-eventos-de-marketing-digital-de-2025-no-brasil\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Nagase<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>10. Afiliados Brasil 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 29 a 31 de maio de 2025<\/li><li><strong>Local:<\/strong> S\u00e3o Paulo, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Primeiro e maior evento sobre Marketing de Afiliados no Brasil, focado em promover t\u00e9cnicas para melhorar rendimentos e vendas online, reunindo palestrantes e profissionais da \u00e1rea. <a href=\"https:\/\/blog.eadplataforma.com\/fala-ead-plataforma\/principais-eventos-de-marketing-e-tecnologia-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">EAD Plataforma Blog<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>11. Rio2C 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> Datas a serem confirmadas<\/li><li><strong>Local:<\/strong> Rio de Janeiro, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Maior evento de criatividade e inova\u00e7\u00e3o da Am\u00e9rica Latina, reunindo profissionais de diversas ind\u00fastrias para discutir tend\u00eancias em tecnologia, m\u00eddia e entretenimento.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>12. Maxximidia 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> Datas a serem confirmadas<\/li><li><strong>Local:<\/strong> S\u00e3o Paulo, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Evento focado em marketing e m\u00eddia, oferecendo palestras e workshops com especialistas do setor para discutir as \u00faltimas tend\u00eancias e estrat\u00e9gias de mercado.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>13. Web Summit 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> Datas a serem confirmadas<\/li><li><strong>Local:<\/strong> Lisboa, Portugal<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Um dos maiores eventos de tecnologia do mundo, reunindo startups, investidores e l\u00edderes da ind\u00fastria para discutir inova\u00e7\u00f5es tecnol\u00f3gicas, empreendedorismo e marketing digital.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>14. RD Summit 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> 5 a 7 de novembro de 2025<\/li><li><strong>Local:<\/strong> S\u00e3o Paulo, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Um dos principais eventos de marketing, vendas e inova\u00e7\u00e3o da Am\u00e9rica Latina, reunindo neg\u00f3cios, educa\u00e7\u00e3o e entretenimento, al\u00e9m de grandes marcas e refer\u00eancias em palestrantes. <a href=\"https:\/\/blog.eadplataforma.com\/fala-ead-plataforma\/principais-eventos-de-marketing-e-tecnologia-em-2025\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">EAD Plataforma Blog<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>15. Digitalks Expo 2025<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Data:<\/strong> Datas a serem confirmadas<\/li><li><strong>Local:<\/strong> S\u00e3o Paulo, Brasil<\/li><li><strong>Descri\u00e7\u00e3o:<\/strong> Um dos maiores eventos de neg\u00f3cios digitais e marketing digital no Brasil, reunindo grandes nomes do mercado para discutir temas como transforma\u00e7\u00e3o digital, inova\u00e7\u00e3o, SEO, performance e m\u00eddias sociais.<\/li><li><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sobre a BPool<\/strong><br><br>A BPool \u00e9 um Enterprise Gateway Marketplace que visa transformar a contrata\u00e7\u00e3o de servi\u00e7os de marketing e a forma como as pessoas trabalham. Conectamos marcas a est\u00fadios de marketing, proporcionando controle e compliance para o setor de compras. Nossa miss\u00e3o \u00e9 simplificar a ind\u00fastria de comunica\u00e7\u00e3o, acelerando a transforma\u00e7\u00e3o digital na busca e contrata\u00e7\u00e3o de servi\u00e7os de marketing, resultando em ganhos exponenciais em criatividade, efici\u00eancia, velocidade e inova\u00e7\u00e3o para as empresas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fale com<a href=\"https:\/\/bpool.co\/form-start-a-demo\/\"> nosso time<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Precisamos de tantos eventos? Eventos de Inova\u00e7\u00e3o s\u00e3o o grande destino de profissionais de marketing nos \u00faltimos anos. Buscando refer\u00eancias, provoca\u00e7\u00f5es e networking, um n\u00famero cada vez maior de profissionais de diferentes n\u00edveis de senioriedade entendem que a a acelera\u00e7\u00e3o tecnol\u00f3gica quebrou paradigmas, moldou novos comportamentos e transformou a l\u00f3gica de como as marcas se [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-2371","post","type-post","status-publish","format-standard","hentry","category-sem-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eventos de Inova\u00e7\u00e3o e MKT em 2025 - BIsTheNewA<\/title>\n<meta name=\"description\" content=\"Buscando refer\u00eancias, provoca\u00e7\u00f5es e networking, um n\u00famero cada vez maior de profissionais de diferentes n\u00edveis de senioriedade entendem que a a acelera\u00e7\u00e3o tecnol\u00f3gica quebrou paradigmas, moldou novos comportamentos e transformou a l\u00f3gica de como as marcas se comunicam. 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